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About Coupang
About the Team
The Growth Marketing (GM) organization drives sustainable and efficient customer acquisition, conversion, retention, and growth across Coupang. Within GM, the Growth Product Machine Intelligence team leads product strategy and execution, supported by dedicated AI/ML/Core Engineering, Data Science, and Analytics teams.
Role Overview
We are seeking a strategic and execution-focused product leader to join our Onsite Growth Product team. In this role, you will be a key pillar of the team, owning critical initiatives across landing experiences, campaign management, and personalization. You will partner with AI/ML engineering, UX design, and marketing leaders to deliver a best-in-class onsite experience, leveraging AI-driven innovation to optimize conversion for all incoming traffic through a horizontal platform that powers high-performing, personalized customer journeys.
Key Responsibilities
- Define and execute the product vision for ML-powered landing page experiences, including personalized recommendations and contextual UX.
- Lead end-to-end product development, from ideation through launch and iteration.
- Drive conversion uplift through experimentation, reinforcement learning, and rapid feedback loops.
- Collaborate with marketing and design teams to ensure generated content aligns with brand guidelines and performance goals.
- Monitor industry trends and emerging technologies to inform product strategy.
- Own metrics such as GMV uplift, buyer conversion, and engagement, ensuring measurable impact at scale.
What We’re Looking For
- Bachelor’s or Master’s degree in Computer Science, Engineering, AI/ML, or a related field.
- 7+ years of product management experience, including 3+ years in AI/ML, AdTech or Onsite Growth domains.
- Proven track record of driving measurable business impact (conversion, GMV) through product innovation.
- Strong analytical skills with expertise in experimentation frameworks and causal inference.
- Exceptional communication and leadership skills, with the ability to influence across functions and levels.
- Entrepreneurial mindset with a bias for action and passion for innovation.
Recruitment Process and Others
Recruitment Process
- Application Review - 1st Virtual Interview - 2nd Virtual Interview - Offer
Details to Consider
- This job posting may be closed prior to the stated end date for application if all openings are filled.
- Hiring may be restricted in case the legal qualifications required for hiring and work performance is not met.
Privacy Notice
- https://privacy.coupang.com/en/land/jobs/
Document Return Policy
- This notification is given pursuant
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